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  • فارسی
Author = مرتضی ملکی مین باش رزگاه
Number of Articles: 4
1. Value Creation for Marketing Capacities; Articulating Entrepreneurship Orientation and Market Orientation Interactions: The Mediating Role of Innovative Approach

Volume 11, Issue 1, 2019, Pages 87-104

10.22059/jibm.2018.257205.3040

Morteza Maleki Minbashrazgah; Gholamreza Amini Khiabani; Yahya Khansari

  • View Article
  • PDF 761.04 K

2. Identification and Classification of Entrepreneurial Thinking to the Issue of International Marketing Ecosystem Using Q Method

Volume 9, Issue 3, 2017, Pages 551-572

10.22059/jibm.2017.230360.2544

vahid sharafi; Morteza Maleki Minbashrazgah; azim zarei; davod feiz

  • View Article
  • PDF 352.54 K

3. Identifying & Segmenting Key Customers for Prioritizing them Based on Lifetime Value using RFM Model (Case study: Internet customer of Qom Telecommunications Company)

Volume 8, Issue 2, 2016, Pages 461-478

10.22059/jibm.2016.58700

Morteza Maleki Minbashrazgah; Azim Zarei; Zahedeh Hajiloo

  • View Article
  • PDF 444.5 K

4. Investment in Brand Reinforcement and Credibility in Advertising

Volume 5, Issue 4, Winter 2014, Pages 79-98

10.22059/jibm.2013.50345

Morteza Maleki; Nasrin Haji hasani

  • View Article
  • PDF 417.42 K

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