Iranian Business Management (JIBM) - Articles List

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Volume 10 (2018)

Volume 9 (2017)

Issue 4

Winter 2018, Page 716-925

Issue 3

Autumn 2017, Page 439-688

Issue 2

Summer 2017, Page 213-438

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Spring 2017, Page 1-211

Volume 8 (2016)

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Volume 1 (2009)

Volume & Issue: دوره 9، شماره 4، زمستان 1396، صفحه 716-925


1		Letter from the Editor - in - Chief: Forgotten Topics in Iran Business and Marketing Researches
	Page 1-4

	View Article \| PDF 123.86 K

2		First Page
	Page 1-4

	View Article \| PDF 325.36 K

3		The Relationships between Sales Culture and Customers’ Perceived value and Performance (the Case of Employees and Customers of Banks and Financial Institutions in Poldokhtar City)
	Page 689-716
	Zahra Ahmadi Alvar; Yasan allah Pour Ashraf; Zeinab Toulabi
	View Article \| PDF 666.9 K

4		Strategic Alliance Formation from the Institutional Theory Perspective
	Page 717-738
	Mohammad Haghighi; Seyed Hossein Jalali
	View Article \| PDF 344.27 K

5		The Impact of Organizational Culture on Marketing Capabilities and Performance: Explaining the Mediating Role of Extroverted Strategic Orientations
	Page 739-762
	Iman Hakimi
	View Article \| PDF 408.34 K

6		Advertising through Social Media to Influence the Customers’ Willing
	Page 736-786
	Taher Roshandel Arbatani; Ahad Mahmoudzadeh
	View Article \| PDF 358.89 K

7		Archetypal Associations of Geometric Shapes: Lessons for Marketing Managers
	Page 787-806
	Atefeh Talebnejad; Bahram Ranjbarian; Hamid Bidram; Hossein Samavatian
	View Article \| PDF 690.78 K

8		Model of Successful Branding in the Ceramic and Tile Industry Using Grounded Theory Approach
	Page 826-807
	Shahriar Azizi; Manije Ghareche; Abolfazl Barati
	View Article \| PDF 492.65 K

9		Identifying and Classifying the Factors Affecting Fast Food Store Selection Using Factor Analysis Method
	Page 827-854
	ُSayyed Moslem Alavi; Abolghasem Ebrahimi; Elahe Pourmourdinin; Nazanin Masooudy
	View Article \| PDF 1004.62 K

10		Designing a Framework to Implement Social Commerce from the Perspective of Organizational Change Capacity
	Page 855-876
	Mohammad reza Fallah; Mona Jamipour; Ghazale Taheri
	View Article \| PDF 387.3 K

11		The Relationship between Brand Transformational Leadership Style and Brand Citizenship Behavior Considering the Mediating Role of the Staff Trust in Sales and Marketing in the Ceramic and Tile Industry
	Page 877-904
	mohammad Mahmoudi meimand; Sahar Golkari hagh; mahmoud Samii nasr; Hassan Mehrmanesh
	View Article

12		The Effect of Brand Equity and Social Capital on Brand Image (A Study of Samand Automobile Brand)
	Page 905-925
	M M; Dar t
	View Article \| PDF 671.08 K

13		Abstract
	Page 1-12

	View Article \| PDF 313.43 K