Journal of Business Management

Volume & Issue: Volume 5, Issue 3, Autumn 2013, Pages 1-172

Number of Articles: 8

The Effect of Sales Promotion Mix and Customer Relationship Management on Brand Loyalty

Pages 1-18

10.22059/jibm.2013.50195

Abolghasem Ebrahimi, Mojtaba Khalifeh, Mehdi Samizadeh, Sayed Mojtaba Hosseini

Analyzing Strategic Position of Universities and Nonprofit Institutes in Iran: Using a Strategic Analysis Comprehensive Approach

Pages 19-38

10.22059/jibm.2013.50196

Fatemeh Asadi, Mohammad Taban, Mohammad Safari-Kahreh

The Impact of Store Image on Patronage Intention and Customer Loyalty (The Case of Hyper Star Store)

Pages 39-56

10.22059/jibm.2013.50197

Masumeh Hoseinzadeh Shahri, Maryam Khosravi

Designing a Model for Measuring Organizational External Intelligence: An Approach to Competitive Intelligence

Pages 57-82

10.22059/jibm.2013.50198

Seyed Yaghoub Hosseini, Shahrbanoo Yadollahi

The Effect of Human Capital on Entrepreneurial Opportunity Recognition (The Case of Knowledge Based Firms in Yazd’s Science and Technology Park of Eghbal)

Pages 83-104

10.22059/jibm.2013.50199

Kambeiz Talebi, Amer Dehghan

Content, Correspondence and Meta Method Analysis of Marketing Theses in Selected Universities in Tehran

Pages 105-124

10.22059/jibm.2013.50200

Shahriar Azizi, Fatemeh Farhikhte

Evaluating the Effectiveness of Viral Advertising Using Experimental Design

Pages 125-144

10.22059/jibm.2013.50201

Mehrdad Madhoshi, Saeed Rezaee

Choosing Innovation Strategies by Using a Combined Delphi and ANP Approach Case study: MAPSA Company

Pages 145-172

10.22059/jibm.2013.50203

Esmaeil Malek Akhlagh, Mahmoud Moradi, Mehran Mehdizade, Nahid Dorostkar Ahmadi

Journal Archive

Volume 18 (2026)

Volume 17 (2025)

Volume 16 (2024)

Volume 15 (2023)

Volume 14 (2022)

Volume 13 (2021)

Volume 12 (2020)

Volume 11 (2019)

Volume 10 (2018)

Volume 9 (2017)

Volume 8 (2016)

Volume 7 (2015)

Volume 6 (2014)

Volume 5 (2013)

2013

Volume 4 (2012)

Volume 3 (2011)

Volume 2 (2010)

Volume 1 (2009)