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Author = A.R. Ziaei Bideh
Number of Articles: 2
Using a Hybrid Approach Based on Artificial Neural Networks and Rough Set Theory for Modeling Customers Brand Loyalty in Mobile Telecommunicating Industry

Volume 4, Issue 3, October 2012, Pages 43-64

10.22059/jibm.2012.28567

S.Y. Hosseini; A.R. Ziaei Bideh

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  • PDF 723.09 K

Investigating the Effect of Brand Credibility on Customer Loyalty and Behaviour in Hygienic Products

Volume 3, Issue 3, October 2011, Pages 35-56

Amirhossein Amirkhani; Mahdieh Amani; Mohammad Taab; Ata Alah Arjomadi

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  • PDF 328.87 K

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