Author = Manijeh Bahrainizad
Do Animal Mascots Affect the Reaction of the Customers to the Ads: An Experimental Method

Volume 10, Issue 2, 2018, Pages 253-278


Manijeh Bahrainizadeh; Mahdiehsadate Alavizadeh; FAriba Hashemifard

Market segmentation of coastal tourists with The self organizing maps approach

Volume 8, Issue 4, 2016, Pages 745-770


Manijeh Bahrainizadeh; Majid Esmaeilpoor; Donya Kabiri Fard