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Keywords = Mellat Bank
Number of Articles: 3
Developing a Planned Journey Map of Banking Mobile Services Users (Case Study: Mellat Bank)

Volume 12, Issue 1, 2020, Pages 116-142

10.22059/jibm.2018.268675.3306

Gholamreza Jandaghi; Mohammad Rahim Esfidani; Shahryar Mohsenin; Hamid Reza Yazdani; Masoud Keimasi

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  • PDF 1.89 M

Investigating the Effects of Firm Affective Commitment to Loyal Customers on the Customers’ Citizenship Behavior Considering the Mediating Role of Customers’ Affective Commitment to the Firm (Case Study of Mellat Bank Branches in Neishabour City)

Volume 10, Issue 2, 2018, Pages 371-398

10.22059/jibm.2018.234180.2618

Jalil Safehian; Amir Mohammad Fakoor saghiye; Alireza Khorakian

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  • PDF 773.82 K

Market orientation in Iran banking Industry with an emphasis on HR roles

Volume 7, Issue 2, 2015, Pages 295-314

10.22059/jibm.2015.55551

Mehrdad Stiri; Ali Divandari; Seyed Reza Seyed Javadin; Seyed Hamid Khodadad Hoseini

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  • PDF 308.9 K

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