Journal of Business Management

Journal of Business Management

Keywords = Branding
Number of Articles: 8

A Localized Model for Branding in the Iranian Dairy Industry

Volume 16, Issue 1, 2024, Pages 238-261

10.22059/jibm.2023.361786.4611

Shaghayegh Sabaghi, Alireza Rousta, Farzad Asayesh

Development of a Brand Signature Model for Knowledge-based Enterprises

Volume 15, Issue 3, 2023, Pages 531-553

10.22059/jibm.2023.345176.4403

Mohammad Bashokouh Ajirloo, Navid Shafiei, mehrdad naserpour

Investigating the Process and Factors Affecting the Branding of Startups in Iran: A Multiple - Case Study

Volume 15, Issue 1, 2023, Pages 27-53

10.22059/jibm.2020.289327.3649

Hashem Aghazadeh, Mohammad Haghighi, Mohammad Saleh Torkestani, Mohammad Sadegh Zare

Branding in Creative Industries: Iran's Fashion Clothing Industry

Volume 14, Issue 1, 2022, Pages 37-64

10.22059/jibm.2020.298560.3812

Sajad Khani, Hashem Aghazade, Mohamadrahim Esfidani, Mirahmad Amirshahi

A Model for Multi-sensory Marketing in Tourism Destination Branding

Volume 9, Issue 1, 2017, Pages 63-82

10.22059/jibm.2017.62318

Mohammad Haghighi, Taher Roshandel Arbatani, Ahmad Roosta Roosta, Ali Salehi

A Survey of the Factors Affecting International Exhibition Center Branding (Case Study: Iran Fair)

Volume 3, Issue 3, Autumn 2011, Pages 71-90

Mohammad Haghighi, Ebrahim Gharleghi, Fatemeh Nikbakht

Journal of Business Management

Journal Archive