Keywords = Attitude
Identification of effective personal factors in attracting customers to shopping centers– case of Tehran

Volume 8, Issue 3, 2016, Pages 681-698

10.22059/jibm.2016.60633

Amir Reza Mamdohi; Alireza Mahpour; Taha Hossein Rashidi; Mahmoud Sfar Zadeh


Investigating the effect of creativity perception in advertising sms on the consumers attitude and reactions

Volume 7, Issue 4, 2015, Pages 881-900

10.22059/jibm.2015.57096

Azim Zarei; Mahdi Dehghani Soltani; Hossein Farsizadeh; Rasoul Ghollamzadeh


A Survey of Effective Factors on Evaluating Consumers, Attitude towards Brand Extension

Volume 5, Issue 1, 2013, Pages 85-104

10.22059/jibm.2013.35425

Mahdi Dehghani Soltani; Esfandiyar Mohammadi; Yasan-Alah Purashraf; Korosh Sayehmiri