Journal of Business Management

Main Subjects = yre

Investigating the Moderating Role of Customer Knowledge Mobilization Resources in the Relationship between Customer Participation Capability and Service Firms Performance

Volume 11, Issue 4, 2019, Pages 919-943

10.22059/jibm.2019.267678.3277

Seyedeh Sadaf Veshkaei Nejad; Mostafa Ebrahimpour; Mohammad Doustar

Explaining the Appropriate Marketing and Sales Strategies of Companies during the Recession (Case Study: FMCG Industry)

Volume 11, Issue 3, 2019, Pages 459-484

10.22059/jibm.2019.270659.3339

Hamed Varasteh; Jalil Delkhah; Hamid Reza Yazdani

Introducing a Model of Meritocracy and Developing Competencies of Sales Managers in Distribution Industry

Volume 11, Issue 3, 2019, Pages 485-504

10.22059/jibm.2019.267570.3272

Nasser Asgari

Investigating the Behavioral / Attitudinal Consequences of Internal Brand Management among Sales Personnel of Farmand Company

Volume 11, Issue 3, 2019, Pages 505-524

10.22059/jibm.2019.266532.3254

Maryam Behzadi; Ehsan Abedi; Seyed Mahmoud Hashemi

Development of Retail Banking Customer Experience Creation Model from Manageable Factors by Organization Using Interpretive Structural Modeling (ISM)

Volume 11, Issue 3, 2019, Pages 565-584

10.22059/jibm.2019.267812.3285

Hajar Hakimi; Ali Divandari; Masoud Keimasi; Mehdi Haghighi kaffash

Identifying All the Types of Consumption Experiences and Their Impact on Perceptions of Prices

Volume 11, Issue 3, 2019, Pages 585-608

10.22059/jibm.2019.265582.3225

Mohammad reza Hamidizadeh; Maryam Akhavan; Ahmad Kazemi

A Phenomenological Look to the Meaning of the Lived Experience of Confusion in Product Selection

Volume 11, Issue 3, 2019, Pages 609-630

10.22059/jibm.2018.259624.3088

Marjan Mohaimani; Kambiz Heidarzadeh Hanzaee; Yazdan Mansourian

Surveying of Criteria for Purchasing Television Set and Recognizing Customers' Decision Making Styles in Isfahen

Volume 11, Issue 3, 2019, Pages 631-650

10.22059/jibm.2019.270566.3336

Mohamad karimian; Ali Sanayei; Majid Mohammad Shafiee

Desgining a Framework for Acquisition of Competitive Intelligence 0.2 Using Best Worst Method (BWM)

Volume 11, Issue 3, 2019, Pages 651-676

10.22059/jibm.2019.261261.3126

Mona Jami Pour; Elham Rahmati; Mahnaz Hosseinzadeh; Ghazale Taheri

Developing a Sales Model Based on Open Innovation in the Building Industry (Case Study: Iranian Atlas Construction Group)

Volume 11, Issue 2, 2019, Pages 221-240

10.22059/jibm.2018.260292.3099

Hashem Aghazadeh; Tahmoures Hasangholipour Yasouri; Mina Mehrnosh; MohammadMehdi Latifi; Sam Soleimani

Measurement of the Factors Affecting the Tendency of Iranian Consumers to Buy and Consume Iranian Goods

Volume 11, Issue 2, 2019, Pages 241-258

10.22059/jibm.2018.258952.3071

Saeid Saeida Ardakani; Zahra Saneian; Nahid Menati

Investigating the Effect of Loyalty Plans on the Loyalty of Asia Insurance Customers Using the Salomon Four-Party Plan

Volume 11, Issue 2, 2019, Pages 259-276

10.22059/jibm.2018.256729.3070

Ali Mohamadi; Sayyed Moslem Alavi; Alahe Pourmourdini

A Conceptual Model of Brand Talkability in Automobile Industry Based on Interpretive-structural Modelling Approach

Volume 11, Issue 2, 2019, Pages 299-318

10.22059/jibm.2018.262521.3156

Amir khanlari; Mohammad Rahim Esfidani; ALI Mashayekhnia

Effect of Top Managers’ Commitment, Knowledge Management and Organizational Learning on Customer Capital

Volume 11, Issue 2, 2019, Pages 357-374

10.22059/jibm.2018.255846.3021

Manijeh Haghighinasab; Leila Ghodratabadi; Shokoufe Shafi

Investigating the Effect of Planned Behavior Model Dimensions on the Intention of Local Food Purchase (Case: Honey Product)

Volume 11, Issue 2, 2019, Pages 415-436

10.22059/jibm.2019.259239.3078

Esmaeil Shahtahmasbi; Alireza Bagheri Rooch

Value Creation for Marketing Capacities; Articulating Entrepreneurship Orientation and Market Orientation Interactions: The Mediating Role of Innovative Approach

Volume 11, Issue 1, 2019, Pages 87-104

10.22059/jibm.2018.257205.3040

Morteza Maleki Minbashrazgah; Gholamreza Amini Khiabani; Yahya Khansari

Analysis of Customer Engagement in Creating Value at Different Stages of the Relationship Life Cycle

Volume 11, Issue 1, 2019, Pages 105-124

10.22059/jibm.2018.259010.3072

Samad Aali; Abdulhamid Ibrahimi; Neda Aslanpour Alamdari

Developing a Loyalty Model Based on the Customers’ Experience in Hotel Industry Using Grounded Theory Strategy

Volume 11, Issue 1, 2019, Pages 125-140

10.22059/jibm.2018.218111.2306

Jahanbakhsh Rahimi Baghmalek; Mohammad Haghighi; Seyyed Abolghasem Mira

Brand-Specific Transformational Leadership: Analysis of the Role of the Employee’s Brand-Building Behaviour on Brand Evangelism in Insurance Companies

Volume 11, Issue 1, 2019, Pages 141-162

10.22059/jibm.2018.249472.2904

Adel Azar; Abbasli Rastgar; Hooshmand Bagheri Garabollagh

Educational Needs Analysis of Sellers Developing an Ethical Assessment Scale

Volume 11, Issue 1, 2019, Pages 163-178

10.22059/jibm.2018.252291.2953

Majid Gholimotlagh

Understanding and Modeling Industrial Marketing Managers’ “Behavioral Distress” using Grounded Theory Approach

Volume 11, Issue 1, 2019, Pages 179-200

10.22059/jibm.2018.253172.2966

Maysam Shafiee; Mohammad Zareian; Hasan Zarei Matin; Manijeh Firoozi

The Effect of Information Rate and Store Environment on Purchasing Value; Analysis of the Role of Confusion and Motivational Tendency

Volume 10, Issue 4, 2018, Pages 743-760

10.22059/jibm.2018.251350.2937

Mehdi Khademi; Najmeh Gorji; Hanieh Fathi

Identifying the Most Important Marketing Processes in Iran Banking Industry to Develop a Banking Marketing Maturity Model

Volume 10, Issue 4, 2018, Pages 795-814

10.22059/jibm.2018.231267.2568

Reihaneh Bahrinejad; Amir khanlari; Tahmores Hasangholipor Yasory; Seyed Mahmoud Hosseini

The Intervening Role of Tourists’ Perception in the Effect of Word of Mouth Advertisement on the Intention to Visit Religious Tourism Destinations (Case Study: Mashhad)

Volume 10, Issue 4, 2018, Pages 815-834

10.22059/jibm.2017.239595.2715

Yasanolahi Pourashraf; Zeinab Tolabi; Simin Nasrolahi Vosta

Direct Marketing Based on Fuzzy Clustering of Customers (Case Study: on one Mobile Company)

Volume 10, Issue 4, 2018, Pages 855-870

10.22059/jibm.2018.256306.3028

Gholamreza Jandaghi; Yaser Seif; Yaser Shojaie

Journal Archive

Volume 15 (2023)

Volume 14 (2022)

Volume 13 (2021)

Volume 12 (2020)

Volume 11 (2019)

Volume 10 (2018)

Volume 9 (2017)

Volume 8 (2016)

Volume 7 (2015)

Volume 6 (2014)

Volume 5 (2013)

Volume 4 (2012)

Volume 3 (2011)

Volume 2 (2010)

Volume 1 (2009)