Journal of Business Management

Keyword Index

A

Affective commitment Investigating the Effects of Firm Affective Commitment to Loyal Customers on the Customers’ Citizenship Behavior Considering the Mediating Role of Customers’ Affective Commitment to the Firm (Case Study of Mellat Bank Branches in Neishabour City) [Volume 10, Issue 2, 2018, Pages 371-398]
American products An Investigation on Iranian Consumer's Religiosity Effect on Intention to buy Hostile Country Products [Volume 10, Issue 1, 2018, Pages 187-206]
Animal mascots Do Animal Mascots Affect the Reaction of the Customers to the Ads: An Experimental Method [Volume 10, Issue 2, 2018, Pages 253-278]
Animation marketing Identification of Key Success Factors - in Developing a Character Merchandising in the Iranian Marketplace using Grounded Theory Method [Volume 10, Issue 3, 2018, Pages 567-582]
Animosity An Investigation on Iranian Consumer's Religiosity Effect on Intention to buy Hostile Country Products [Volume 10, Issue 1, 2018, Pages 187-206]
Anti-marketing Anti-marketing Use of Tobacco and Prioritizing Strategies Using Multi-criteria Decision-making Techniques [Volume 10, Issue 3, 2018, Pages 547-566]
Apparel purchase intention Investigating the Effect of Apparel Color Dimensions on Customer Purchase Intention: An Analysis on Customer Gender Differences [Volume 10, Issue 3, 2018, Pages 659-672]
Arousal Investigating the Effect of Background Music on the Intention to Buy through Stimulation, Joy, Trust, and the Moderating Product Level [Volume 10, Issue 4, 2018, Pages 761-776]
Arts Marketing Mix Marketing Model for Modern and Contemporary Visual Arts in Institutional Context: A Grounded Theory Study on Iran Market [Volume 10, Issue 4, 2018, Pages 713-742]
Attitude toward Do Animal Mascots Affect the Reaction of the Customers to the Ads: An Experimental Method [Volume 10, Issue 2, 2018, Pages 253-278]

B

Background music Investigating the Effect of Background Music on the Intention to Buy through Stimulation, Joy, Trust, and the Moderating Product Level [Volume 10, Issue 4, 2018, Pages 761-776]
Balanced score card Investigating the Effectiveness of Business Strategic Orientation on Organizational Performance Considering the Intervening Role of Knowledge Management [Volume 10, Issue 4, 2018, Pages 835-854]
Banking Industry Identifying the Most Important Marketing Processes in Iran Banking Industry to Develop a Banking Marketing Maturity Model [Volume 10, Issue 4, 2018, Pages 795-814]
Benefit An Investigation of Values: Laddering with Cosmetic Products Consumers [Volume 10, Issue 2, 2018, Pages 441-460]
BORDA-OWA method Structuring and Ranking the Strategic Objectives Using the Fuzzy Cognitive Mapping Approach and BORDA-OWA Method [Volume 10, Issue 4, 2018, Pages 871-888]
Brand community Identifying and Investigating Types of Consumer Relationships with Brand Communities on Instagram [Volume 10, Issue 3, 2018, Pages 529-546]
Brand evidence An Analysis of the Effect of Brand Evidence and Brand Hearsay on Customer Choice Persuasion of Healthcare Services with Mediating Role of Brand Image (Study of Medical Diagnostic Laboratories in Isfahan) [Volume 10, Issue 3, 2018, Pages 509-528]
Brand hearsay An Analysis of the Effect of Brand Evidence and Brand Hearsay on Customer Choice Persuasion of Healthcare Services with Mediating Role of Brand Image (Study of Medical Diagnostic Laboratories in Isfahan) [Volume 10, Issue 3, 2018, Pages 509-528]
Brand image Studying the Effect of Mixed Experiential Marketing on Brand Equity and Brand Image (Case Study: Royal Mattress Brand) [Volume 10, Issue 2, 2018, Pages 303-324]
Brand image An Analysis of the Effect of Brand Evidence and Brand Hearsay on Customer Choice Persuasion of Healthcare Services with Mediating Role of Brand Image (Study of Medical Diagnostic Laboratories in Isfahan) [Volume 10, Issue 3, 2018, Pages 509-528]
Brand trust An Analysis of the Effect of Brand Evidence and Brand Hearsay on Customer Choice Persuasion of Healthcare Services with Mediating Role of Brand Image (Study of Medical Diagnostic Laboratories in Isfahan) [Volume 10, Issue 3, 2018, Pages 509-528]
Business environment dynamism Investigating the Relationship between Strategic Sensemaking and Business Model Innovation [Volume 10, Issue 2, 2018, Pages 487-507]
Business Model Innovation Investigating the Relationship between Strategic Sensemaking and Business Model Innovation [Volume 10, Issue 2, 2018, Pages 487-507]
Business Performance Entrepreneurial Marketing, the Marketing Capabilities and Performance in Project-Based Businesses [Volume 10, Issue 1, 2018, Pages 145-164]
Business strategy Investigating the Effectiveness of Business Strategic Orientation on Organizational Performance Considering the Intervening Role of Knowledge Management [Volume 10, Issue 4, 2018, Pages 835-854]

C

Case study Identifying and Investigating Types of Consumer Relationships with Brand Communities on Instagram [Volume 10, Issue 3, 2018, Pages 529-546]
Citizenship behavior Investigating the Effects of Firm Affective Commitment to Loyal Customers on the Customers’ Citizenship Behavior Considering the Mediating Role of Customers’ Affective Commitment to the Firm (Case Study of Mellat Bank Branches in Neishabour City) [Volume 10, Issue 2, 2018, Pages 371-398]
Co-creation Proposing a Model of Co-Creative Participation in Tourism Market [Volume 10, Issue 4, 2018, Pages 889-904]
Cognitive Map Investigation of Managers’ Mental Modeling regarding Strategic Thinking [Volume 10, Issue 2, 2018, Pages 461-486]
Color attractiveness Investigating the Effect of Apparel Color Dimensions on Customer Purchase Intention: An Analysis on Customer Gender Differences [Volume 10, Issue 3, 2018, Pages 659-672]
Color importance Investigating the Effect of Apparel Color Dimensions on Customer Purchase Intention: An Analysis on Customer Gender Differences [Volume 10, Issue 3, 2018, Pages 659-672]
Color norms Investigating the Effect of Apparel Color Dimensions on Customer Purchase Intention: An Analysis on Customer Gender Differences [Volume 10, Issue 3, 2018, Pages 659-672]
Color preferences Investigating the Effect of Apparel Color Dimensions on Customer Purchase Intention: An Analysis on Customer Gender Differences [Volume 10, Issue 3, 2018, Pages 659-672]
Commitment Studying the Mediating Role of Relationship Quality Dimensions between Service Personalization and Customer Gratitude Impact on Brand Equity (Case Study: Irancell Company) [Volume 10, Issue 1, 2018, Pages 207-228]
Companies Designing and Explaining the Strategic Orientation Model in Knowledge-Based Companies in Iran [Volume 10, Issue 3, 2018, Pages 603-622]
Confusion motivation intensity The Effect of Information Rate and Store Environment on Purchasing Value; Analysis of the Role of Confusion and Motivational Tendency [Volume 10, Issue 4, 2018, Pages 743-760]
Consensus map Investigation of Managers’ Mental Modeling regarding Strategic Thinking [Volume 10, Issue 2, 2018, Pages 461-486]
Consumer behavior Understanding the Experience of Emotional Purchase of Durable Goods: A Phenomenological Study of Purchasing Home Appliance as Dowry [Volume 10, Issue 2, 2018, Pages 325-348]
Consumer-brand relationship Identifying and Investigating Types of Consumer Relationships with Brand Communities on Instagram [Volume 10, Issue 3, 2018, Pages 529-546]
Cosmetic products An Investigation of Values: Laddering with Cosmetic Products Consumers [Volume 10, Issue 2, 2018, Pages 441-460]
Cultural industry Identification of Key Success Factors - in Developing a Character Merchandising in the Iranian Marketplace using Grounded Theory Method [Volume 10, Issue 3, 2018, Pages 567-582]
Customer confusion The Effect of Information Rate and Store Environment on Purchasing Value; Analysis of the Role of Confusion and Motivational Tendency [Volume 10, Issue 4, 2018, Pages 743-760]
Customer gratitude Studying the Mediating Role of Relationship Quality Dimensions between Service Personalization and Customer Gratitude Impact on Brand Equity (Case Study: Irancell Company) [Volume 10, Issue 1, 2018, Pages 207-228]
Customer persuasion An Analysis of the Effect of Brand Evidence and Brand Hearsay on Customer Choice Persuasion of Healthcare Services with Mediating Role of Brand Image (Study of Medical Diagnostic Laboratories in Isfahan) [Volume 10, Issue 3, 2018, Pages 509-528]
Customer preference From Shopping Centers’ Image to Purchase Intention with Perceived Value, Customer Satisfaction and Customer Preference (Case Study: Shopping Centers in Semnan) [Volume 10, Issue 3, 2018, Pages 643-658]
Customer response to advertising Do Animal Mascots Affect the Reaction of the Customers to the Ads: An Experimental Method [Volume 10, Issue 2, 2018, Pages 253-278]
Customer Satisfaction From Shopping Centers’ Image to Purchase Intention with Perceived Value, Customer Satisfaction and Customer Preference (Case Study: Shopping Centers in Semnan) [Volume 10, Issue 3, 2018, Pages 643-658]
Customer’s behavior Customer Behaviour Forecasting in FMCG Retail Industry; Golpakhsh Avval Co. Case Study [Volume 10, Issue 3, 2018, Pages 623-642]

E

E-commerce Investigating the Effect of Social Business Characteristics on Trust and Willingness to Partnership [Volume 10, Issue 4, 2018, Pages 777-794]
Effect Size Meta-analysis of Influencing Factors on Perception of Fairness in Dynamic Pricing [Volume 10, Issue 1, 2018, Pages 229-252]
Egoism Investigating the Effect of the Consumers’ Ethical Philosophies (Idealism, Egoism, and Materialism) on their Perceived Unethical Marketing [Volume 10, Issue 4, 2018, Pages 905-921]
Electrical industry Typology of Export Behavior of Exporting Firms in Iran Electrical Industry [Volume 10, Issue 1, 2018, Pages 1-30]
Electronic Commerce Eliciting Mental Map of the Customers of Digikala E-Stores Using Zaltman Metaphor Elicitation Technique (ZMET) [Volume 10, Issue 1, 2018, Pages 49-72]
Electronic trust Effective Factors on Social Shopping Intention in Social Commerce [Volume 10, Issue 1, 2018, Pages 97-120]
Emotional marketing Understanding the Experience of Emotional Purchase of Durable Goods: A Phenomenological Study of Purchasing Home Appliance as Dowry [Volume 10, Issue 2, 2018, Pages 325-348]
Emotional purchasing Understanding the Experience of Emotional Purchase of Durable Goods: A Phenomenological Study of Purchasing Home Appliance as Dowry [Volume 10, Issue 2, 2018, Pages 325-348]
Employer Branding Studying the Intermediating Role of Organizational Pride in the Effect of Employer Branding on Sale Performance [Volume 10, Issue 2, 2018, Pages 339-420]
Entrepreneurial Marketing Entrepreneurial Marketing, the Marketing Capabilities and Performance in Project-Based Businesses [Volume 10, Issue 1, 2018, Pages 145-164]
E-store Eliciting Mental Map of the Customers of Digikala E-Stores Using Zaltman Metaphor Elicitation Technique (ZMET) [Volume 10, Issue 1, 2018, Pages 49-72]
Ethical philosophies Investigating the Effect of the Consumers’ Ethical Philosophies (Idealism, Egoism, and Materialism) on their Perceived Unethical Marketing [Volume 10, Issue 4, 2018, Pages 905-921]
Ethnocentrism An Investigation on Iranian Consumer's Religiosity Effect on Intention to buy Hostile Country Products [Volume 10, Issue 1, 2018, Pages 187-206]
Evaluation criteria Designing a Model for Evaluating Marketing Channels based on the Fuzzy Best-Worst and Fuzzy EDAS Methods [Volume 10, Issue 3, 2018, Pages 695-712]
Experience Proposing a Model of Co-Creative Participation in Tourism Market [Volume 10, Issue 4, 2018, Pages 889-904]
Experiential Marketing Studying the Effect of Mixed Experiential Marketing on Brand Equity and Brand Image (Case Study: Royal Mattress Brand) [Volume 10, Issue 2, 2018, Pages 303-324]
Export behavior Typology of Export Behavior of Exporting Firms in Iran Electrical Industry [Volume 10, Issue 1, 2018, Pages 1-30]
Export market orientation The Study of Effect Export Market Orientation and Marketing Mix Adaptation on Export Performance (Case Study: Non-oil Exporter Firms in Tehran) [Volume 10, Issue 1, 2018, Pages 165-186]
Export performance The Study of Effect Export Market Orientation and Marketing Mix Adaptation on Export Performance (Case Study: Non-oil Exporter Firms in Tehran) [Volume 10, Issue 1, 2018, Pages 165-186]
External environment The Study of Effect Export Market Orientation and Marketing Mix Adaptation on Export Performance (Case Study: Non-oil Exporter Firms in Tehran) [Volume 10, Issue 1, 2018, Pages 165-186]

M

Marketing Ability Entrepreneurial Marketing, the Marketing Capabilities and Performance in Project-Based Businesses [Volume 10, Issue 1, 2018, Pages 145-164]
Marketing channels Designing a Model for Evaluating Marketing Channels based on the Fuzzy Best-Worst and Fuzzy EDAS Methods [Volume 10, Issue 3, 2018, Pages 695-712]
Marketing Mix Studying the Effect of Mixed Experiential Marketing on Brand Equity and Brand Image (Case Study: Royal Mattress Brand) [Volume 10, Issue 2, 2018, Pages 303-324]
Marketing Mix Identification of Key Success Factors - in Developing a Character Merchandising in the Iranian Marketplace using Grounded Theory Method [Volume 10, Issue 3, 2018, Pages 567-582]
Marketing mix adaptation The Study of Effect Export Market Orientation and Marketing Mix Adaptation on Export Performance (Case Study: Non-oil Exporter Firms in Tehran) [Volume 10, Issue 1, 2018, Pages 165-186]
Marketing processes Identifying the Most Important Marketing Processes in Iran Banking Industry to Develop a Banking Marketing Maturity Model [Volume 10, Issue 4, 2018, Pages 795-814]
Market segmentation Direct Marketing Based on Fuzzy Clustering of Customers (Case Study: on one Mobile Company) [Volume 10, Issue 4, 2018, Pages 855-870]
Mascot Do Animal Mascots Affect the Reaction of the Customers to the Ads: An Experimental Method [Volume 10, Issue 2, 2018, Pages 253-278]
Materialism Investigating the Effect of the Consumers’ Ethical Philosophies (Idealism, Egoism, and Materialism) on their Perceived Unethical Marketing [Volume 10, Issue 4, 2018, Pages 905-921]
Means-end chain An Investigation of Values: Laddering with Cosmetic Products Consumers [Volume 10, Issue 2, 2018, Pages 441-460]
Mechanisms of knowledge management Investigating the Effectiveness of Business Strategic Orientation on Organizational Performance Considering the Intervening Role of Knowledge Management [Volume 10, Issue 4, 2018, Pages 835-854]
Mellat Bank Investigating the Effects of Firm Affective Commitment to Loyal Customers on the Customers’ Citizenship Behavior Considering the Mediating Role of Customers’ Affective Commitment to the Firm (Case Study of Mellat Bank Branches in Neishabour City) [Volume 10, Issue 2, 2018, Pages 371-398]
Mental map Eliciting Mental Map of the Customers of Digikala E-Stores Using Zaltman Metaphor Elicitation Technique (ZMET) [Volume 10, Issue 1, 2018, Pages 49-72]
Mental model Investigation of Managers’ Mental Modeling regarding Strategic Thinking [Volume 10, Issue 2, 2018, Pages 461-486]
Merchandising strategy Identification of Key Success Factors - in Developing a Character Merchandising in the Iranian Marketplace using Grounded Theory Method [Volume 10, Issue 3, 2018, Pages 567-582]
Meta analysis Meta-analysis of Influencing Factors on Perception of Fairness in Dynamic Pricing [Volume 10, Issue 1, 2018, Pages 229-252]
Mobile services Direct Marketing Based on Fuzzy Clustering of Customers (Case Study: on one Mobile Company) [Volume 10, Issue 4, 2018, Pages 855-870]
Motivation Investigating the Effect of Compensation on Individual Performance: A Study on the Mediating Role of Internal Motivation and the Moderating Role of Self-efficacy and Reward Expectancy [Volume 10, Issue 3, 2018, Pages 673-694]
Motivational orientation The Effect of Information Rate and Store Environment on Purchasing Value; Analysis of the Role of Confusion and Motivational Tendency [Volume 10, Issue 4, 2018, Pages 743-760]
Multi-criteria Decision-making Designing a Model for Evaluating Marketing Channels based on the Fuzzy Best-Worst and Fuzzy EDAS Methods [Volume 10, Issue 3, 2018, Pages 695-712]
Multi-Criteria Decision Making Anti-marketing Use of Tobacco and Prioritizing Strategies Using Multi-criteria Decision-making Techniques [Volume 10, Issue 3, 2018, Pages 547-566]
Multi criteria decision making technique Structuring and Ranking the Strategic Objectives Using the Fuzzy Cognitive Mapping Approach and BORDA-OWA Method [Volume 10, Issue 4, 2018, Pages 871-888]
Multi Moora Anti-marketing Use of Tobacco and Prioritizing Strategies Using Multi-criteria Decision-making Techniques [Volume 10, Issue 3, 2018, Pages 547-566]

P

Paradigm Model of Marketing Marketing Model for Modern and Contemporary Visual Arts in Institutional Context: A Grounded Theory Study on Iran Market [Volume 10, Issue 4, 2018, Pages 713-742]
Participation behavior Effects of Personal and Social Factors on Consumers’ Participation in Virtual Communities [Volume 10, Issue 1, 2018, Pages 121-144]
Pay for performance Investigating the Effect of Compensation on Individual Performance: A Study on the Mediating Role of Internal Motivation and the Moderating Role of Self-efficacy and Reward Expectancy [Volume 10, Issue 3, 2018, Pages 673-694]
Perceived Fairness Meta-analysis of Influencing Factors on Perception of Fairness in Dynamic Pricing [Volume 10, Issue 1, 2018, Pages 229-252]
Perceived unethical marketing Investigating the Effect of the Consumers’ Ethical Philosophies (Idealism, Egoism, and Materialism) on their Perceived Unethical Marketing [Volume 10, Issue 4, 2018, Pages 905-921]
Perceived value From Shopping Centers’ Image to Purchase Intention with Perceived Value, Customer Satisfaction and Customer Preference (Case Study: Shopping Centers in Semnan) [Volume 10, Issue 3, 2018, Pages 643-658]
Performance measures Direct Marketing Based on Fuzzy Clustering of Customers (Case Study: on one Mobile Company) [Volume 10, Issue 4, 2018, Pages 855-870]
Pleasure Investigating the Effect of Background Music on the Intention to Buy through Stimulation, Joy, Trust, and the Moderating Product Level [Volume 10, Issue 4, 2018, Pages 761-776]
Price fairness Meta-analysis of Influencing Factors on Perception of Fairness in Dynamic Pricing [Volume 10, Issue 1, 2018, Pages 229-252]
Principal component Design and Explanation of the Model of Dynamic Segmentation through the International Petroleum Product Market of Iran (Case Study: International Gasoline Market) [Volume 10, Issue 1, 2018, Pages 73-96]
Project-Driven Companies Entrepreneurial Marketing, the Marketing Capabilities and Performance in Project-Based Businesses [Volume 10, Issue 1, 2018, Pages 145-164]
Psychological distance The Study of Effect Export Market Orientation and Marketing Mix Adaptation on Export Performance (Case Study: Non-oil Exporter Firms in Tehran) [Volume 10, Issue 1, 2018, Pages 165-186]
Purchase intention From Shopping Centers’ Image to Purchase Intention with Perceived Value, Customer Satisfaction and Customer Preference (Case Study: Shopping Centers in Semnan) [Volume 10, Issue 3, 2018, Pages 643-658]
Purchase intention Investigating the Effect of Background Music on the Intention to Buy through Stimulation, Joy, Trust, and the Moderating Product Level [Volume 10, Issue 4, 2018, Pages 761-776]
Purchasing experience Understanding the Experience of Emotional Purchase of Durable Goods: A Phenomenological Study of Purchasing Home Appliance as Dowry [Volume 10, Issue 2, 2018, Pages 325-348]

S

Sale Performance Studying the Intermediating Role of Organizational Pride in the Effect of Employer Branding on Sale Performance [Volume 10, Issue 2, 2018, Pages 339-420]
Sales forecasting Customer Behaviour Forecasting in FMCG Retail Industry; Golpakhsh Avval Co. Case Study [Volume 10, Issue 3, 2018, Pages 623-642]
Segmentation base Design and Explanation of the Model of Dynamic Segmentation through the International Petroleum Product Market of Iran (Case Study: International Gasoline Market) [Volume 10, Issue 1, 2018, Pages 73-96]
Segmentation method Design and Explanation of the Model of Dynamic Segmentation through the International Petroleum Product Market of Iran (Case Study: International Gasoline Market) [Volume 10, Issue 1, 2018, Pages 73-96]
Self efficacy Investigating the Effect of Compensation on Individual Performance: A Study on the Mediating Role of Internal Motivation and the Moderating Role of Self-efficacy and Reward Expectancy [Volume 10, Issue 3, 2018, Pages 673-694]
Seller Studying the Intermediating Role of Organizational Pride in the Effect of Employer Branding on Sale Performance [Volume 10, Issue 2, 2018, Pages 339-420]
Sequence Design and Explanation of the Model of Dynamic Segmentation through the International Petroleum Product Market of Iran (Case Study: International Gasoline Market) [Volume 10, Issue 1, 2018, Pages 73-96]
Service personalization Studying the Mediating Role of Relationship Quality Dimensions between Service Personalization and Customer Gratitude Impact on Brand Equity (Case Study: Irancell Company) [Volume 10, Issue 1, 2018, Pages 207-228]
Shannon's entropy method Identifying the Most Important Marketing Processes in Iran Banking Industry to Develop a Banking Marketing Maturity Model [Volume 10, Issue 4, 2018, Pages 795-814]
Shared value creation Developing a Social Marketing for Insurance Companies [Volume 10, Issue 1, 2018, Pages 31-48]
Sharing Proposing a Model of Co-Creative Participation in Tourism Market [Volume 10, Issue 4, 2018, Pages 889-904]
Shopping centers’ image From Shopping Centers’ Image to Purchase Intention with Perceived Value, Customer Satisfaction and Customer Preference (Case Study: Shopping Centers in Semnan) [Volume 10, Issue 3, 2018, Pages 643-658]
Small and medium-sized businesses Designing a Model for the Internationalization of SME’s in Nano-Based Knowledge Companies [Volume 10, Issue 3, 2018, Pages 583-602]
Social commerce Effective Factors on Social Shopping Intention in Social Commerce [Volume 10, Issue 1, 2018, Pages 97-120]
Social commerce Investigating the Effect of Social Business Characteristics on Trust and Willingness to Partnership [Volume 10, Issue 4, 2018, Pages 777-794]
Social Identity Effects of Personal and Social Factors on Consumers’ Participation in Virtual Communities [Volume 10, Issue 1, 2018, Pages 121-144]
Social marketing Developing a Social Marketing for Insurance Companies [Volume 10, Issue 1, 2018, Pages 31-48]
Social networking sites Identifying and Investigating Types of Consumer Relationships with Brand Communities on Instagram [Volume 10, Issue 3, 2018, Pages 529-546]
Social shopping intention Effective Factors on Social Shopping Intention in Social Commerce [Volume 10, Issue 1, 2018, Pages 97-120]
Social support Effective Factors on Social Shopping Intention in Social Commerce [Volume 10, Issue 1, 2018, Pages 97-120]
Social support Investigating the Effect of Social Business Characteristics on Trust and Willingness to Partnership [Volume 10, Issue 4, 2018, Pages 777-794]
Store environment The Effect of Information Rate and Store Environment on Purchasing Value; Analysis of the Role of Confusion and Motivational Tendency [Volume 10, Issue 4, 2018, Pages 743-760]
Strategic Foresight Introducing a Process-based Model for Strategic Foresight in Iranian Companies [Volume 10, Issue 2, 2018, Pages 349-370]
Strategic objectives Structuring and Ranking the Strategic Objectives Using the Fuzzy Cognitive Mapping Approach and BORDA-OWA Method [Volume 10, Issue 4, 2018, Pages 871-888]
Strategic orientation Designing and Explaining the Strategic Orientation Model in Knowledge-Based Companies in Iran [Volume 10, Issue 3, 2018, Pages 603-622]
Strategic orientation Investigating the Effectiveness of Business Strategic Orientation on Organizational Performance Considering the Intervening Role of Knowledge Management [Volume 10, Issue 4, 2018, Pages 835-854]
Strategic sensemaking Investigating the Relationship between Strategic Sensemaking and Business Model Innovation [Volume 10, Issue 2, 2018, Pages 487-507]
Strategic thinking Introducing a Process-based Model for Strategic Foresight in Iranian Companies [Volume 10, Issue 2, 2018, Pages 349-370]
Strategic thinking Investigation of Managers’ Mental Modeling regarding Strategic Thinking [Volume 10, Issue 2, 2018, Pages 461-486]
Strategy Developing a Social Marketing for Insurance Companies [Volume 10, Issue 1, 2018, Pages 31-48]
Strategy A Systematic Literature Review on Supply Chain Strategy [Volume 10, Issue 2, 2018, Pages 279-302]
Strategy topology Investigating the Relationship between Strategic Sensemaking and Business Model Innovation [Volume 10, Issue 2, 2018, Pages 487-507]
Supply Chain A Systematic Literature Review on Supply Chain Strategy [Volume 10, Issue 2, 2018, Pages 279-302]
Systematic literature review A Systematic Literature Review on Supply Chain Strategy [Volume 10, Issue 2, 2018, Pages 279-302]

T

The best & worst method Anti-marketing Use of Tobacco and Prioritizing Strategies Using Multi-criteria Decision-making Techniques [Volume 10, Issue 3, 2018, Pages 547-566]
The dissertation journey ُLetter from the Editor- in- Chief: The dissertation journey [Volume 10, Issue 4, 2018, Pages 1-5]
Top management team Investigating the Relationship between Strategic Sensemaking and Business Model Innovation [Volume 10, Issue 2, 2018, Pages 487-507]
Tourism Proposing a Model of Co-Creative Participation in Tourism Market [Volume 10, Issue 4, 2018, Pages 889-904]
Tourists perceptions The Intervening Role of Tourists’ Perception in the Effect of Word of Mouth Advertisement on the Intention to Visit Religious Tourism Destinations (Case Study: Mashhad) [Volume 10, Issue 4, 2018, Pages 815-834]
Trade show The Investigation of the Effective Factors of Process and Extent of Realization Trade Show Goals from the Standpoint of Exhibitors [Volume 10, Issue 2, 2018, Pages 421-440]
Trade show goals The Investigation of the Effective Factors of Process and Extent of Realization Trade Show Goals from the Standpoint of Exhibitors [Volume 10, Issue 2, 2018, Pages 421-440]
Trade show process The Investigation of the Effective Factors of Process and Extent of Realization Trade Show Goals from the Standpoint of Exhibitors [Volume 10, Issue 2, 2018, Pages 421-440]
Trade show resources The Investigation of the Effective Factors of Process and Extent of Realization Trade Show Goals from the Standpoint of Exhibitors [Volume 10, Issue 2, 2018, Pages 421-440]
Travel intention The Intervening Role of Tourists’ Perception in the Effect of Word of Mouth Advertisement on the Intention to Visit Religious Tourism Destinations (Case Study: Mashhad) [Volume 10, Issue 4, 2018, Pages 815-834]
Typology Typology of Export Behavior of Exporting Firms in Iran Electrical Industry [Volume 10, Issue 1, 2018, Pages 1-30]

Journal of Business Management

Keyword Index

A

B

C

D

E

F

G

H

I

K

L

M

N

O

P

R

S

T

U

V

W

Z