Journal of Business Management

Journal of Business Management

Keywords = Insurance industry
Number of Articles: 9

Brand Creation Ecology in the Insurance Industry

Volume 17, Issue 4, 2025, Pages 1231-1256

10.22059/jibm.2024.364117.4663

Mohammad Aidi, Saeed Bazdar, Ardeshir Shiri

Creating a Digital Insurance Model: A Grounded Theory Approach

Volume 16, Issue 2, 2024, Pages 518-539

10.22059/jibm.2022.336731.4284

Mohammad Adabi, Nastaran Haji Heydari, Hamed Vares

Description of the Customer Reference Model in the Insurance Industry

Volume 14, Issue 2, 2022, Pages 300-325

10.22059/jibm.2022.333871.4246

Mohammad Mahmoudi Maymand, Mirza Hassan Hosseini, Mohammad Mahdi Parhizgar, Iman Azizi

Providing a model of good e-governance in the online business environment of the insurance industry

Volume 13, Issue 4, 2021, Pages 864-885

10.22059/jibm.2021.321920.4096

Pedram Abdarzadeh, Taher Roshandel Arbatani, Masoud Keimasi, Seyed Vahid Aqili

Designing a Model to Explain the Performance of the Sales Network in the Insurance Industry

Volume 13, Issue 2, 2021, Pages 457-472

10.22059/jibm.2020.307573.3917

Hashem Daghighi Asli, Kambiz Shahroodi, Seyed Mozafar Mirbargkar, Yalda Rahmati

Selecting Media Mix in Advertising Campaigns: The Insurance Industry

Volume 11, Issue 4, 2019, Pages 762-781

10.22059/jibm.2019.259779.3093

Taher Roshandel Arbatani, Tahmours Hasangholipour Yasori, Seyed Vahid Aghili, Ahmad Javadipour

Developing a Social Marketing for Insurance Companies

Volume 10, Issue 1, 2018, Pages 31-48

10.22059/jibm.2018.228575.2510

Reza Esmaeilpour, Meisam Ghasem Nezhad

Developing a Model for Effective Advertising Policymaking in Iran Insurance Industry (Based on Cognitive Map)

Volume 4, Issue 3, Autumn 2012, Pages 121-136

10.22059/jibm.2012.28571

R. Gholipour, T. Hasangholipour, A Hemmati, R. Gholipour