Journal of Business Management

Subjects = 37

Number of Articles: 11

Proposing a Social Marketing Model for Gaining Sustainable Competitive Advantage in Knowledge-Based Companies

Volume 16, Issue 4, 2024, Pages 883-908

10.22059/jibm.2024.360903.4601

Raheleh Jalalniya

Designing a Service Innovation Model Based on Customer Value Co-creation in the Hospitality Industry

Volume 15, Issue 2, 2023, Pages 350-388

10.22059/jibm.2022.344604.4393

Meysam Fakharyan, Ali Hosseinzadeh, Hadi Bastam

Theoretical Modeling of the Effect of Customers’ Green Skepticism on Green Purchase Behavior and Intension

Volume 11, Issue 4, 2019, Pages 825-849

10.22059/jibm.2019.269852.3322

Mojtaba Khalifeh, Abbas Abbasi, Moein Kazemi, Mehdi Samizadeh

Developing a Social Marketing for Insurance Companies

Volume 10, Issue 1, 2018, Pages 31-48

10.22059/jibm.2018.228575.2510

Reza Esmaeilpour, Meisam Ghasem Nezhad

Study of the effects of perceived knowledge of Green products on purchase intention in terms of attachment to this hypermarket

Volume 8, Issue 3, 2016, Pages 569-586

10.22059/jibm.2016.60628

Fariborz Rahimnia, Yasaman Noruzi Nik, Afsaneh Yoosofpour

The impact of internal marketing on performance with the mediating role of sustainable marketing and market orientation

Volume 8, Issue 3, 2016, Pages 659-680

10.22059/jibm.2016.60632

Amir Mohammad Fakor, Fershteh Sadegh

Investigating a quantitative pattern of entrepreneurial marketing dimensions effect on organizational agility (Case study: Private educational centers)

Volume 7, Issue 3, 2015, Pages 601-620

10.22059/jibm.2015.57006

Mohammad Reza Hamidizadeh, Mikael Pashaabadi, Mahdi Ataei, Behzad Hayati

Effects of internal marketing on employees performance: Effect of Mediator Organizational Innovation (Case study: departments within The AGHAJARI Oil and Gas Operation Company)

Volume 7, Issue 2, 2015, Pages 315-338

10.22059/jibm.2015.52920

Saheb Imani, Reihaneh Gaskari, Alborz Gheitani

The relationship between organizational innovation and performance considering the role of marketing innovation as intermediary variable (Case study: small and medium-sized businesses in the textile industry

Volume 7, Issue 2, 2015, Pages 485-500

10.22059/jibm.2015.55556

Tayebeh Nikraftar, Kambiz Talebi, Fatemeh Saidi Arani

Entrepreneurial marketing model for SMEs based on Classic Grounded Theory

Volume 7, Issue 1, 2015, Pages 101-125

10.22059/jibm.2015.50732

Seyed Reza Seyedjavadin, Seyed Mohamad Moghimi, Nader Seyyed Amiri

Effects of green brand image On Green brand Equity (Case study: Representative household appliances Customer and household appliances Customers of chain stores of city of Sanandaj)

Volume 6, Issue 3, Autumn 2014, Pages 555-574

10.22059/jibm.2014.53384

Reza Shafei, Adel Salavati, Rudabeh Jahanian

Journal Archive

Volume 18 (2026)

Volume 17 (2025)

Volume 16 (2024)

Volume 15 (2023)

Volume 14 (2022)

Volume 13 (2021)

Volume 12 (2020)

Volume 11 (2019)

Volume 10 (2018)

Volume 9 (2017)

Volume 8 (2016)

Volume 7 (2015)

Volume 6 (2014)

Volume 5 (2013)

Volume 4 (2012)

Volume 3 (2011)

Volume 2 (2010)

Volume 1 (2009)