Journal of Business Management

Journal of Business Management

Volume & Issue: Volume 12, Issue 1, 2020 
Number of Articles: 12

Developing a Planned Journey Map of Banking Mobile Services Users (Case Study: Mellat Bank)

Pages 116-142

10.22059/jibm.2018.268675.3306

Gholamreza Jandaghi, Mohammad Rahim Esfidani, Shahryar Mohsenin, Hamid Reza Yazdani, Masoud Keimasi