Keywords = Grounded theory
Developing Maturity Model of Business Model Openness in Iranian Banking Industry

Articles in Press, Accepted Manuscript, Available Online from 19 July 2023


fahimeh mollaahmadi; mohammadali shahhoseini; Nima mokhtarzadeh; masoud Keymasi

Introducing a Coopetition Model for Domestic Airlines in Iran

Volume 15, Issue 4, 2023, Pages 646-668


Saedeh Ghayourisales; Mohsen Nazari; Mohammadali Shahhoseini

Development of a Brand Signature Model for Knowledge-based Enterprises

Volume 15, Issue 3, 2023, Pages 531-553


Mohammad Bashokouh Ajirloo; Navid Shafiei; mehrdad naserpour

Providing a Business-to-Business Marketing Maturity Model

Volume 14, Issue 3, 2022, Pages 519-570


Farrokh Tellohosseini; Rasoul Sanavifard; Ali Asghar Eyvazi Heshmat

Value Co-Creation Model in Interior Design Industry

Volume 14, Issue 1, 2022, Pages 4-36


Mohsen Nazari; Elham Mehrjoo

Modeling a Diversification Strategy for Iranian Private Multi-Business Companies

Volume 13, Issue 1, 2021, Pages 42-65


Seyed Ramin Hashemi; Asghar Moshabbaki Esfahani; Asadolah Kordnaeij; Seyed Hamid Khodadadhoseini

Developing a Management Model for R&D Strategic Alliances in Automotive Industry in Iran

Volume 11, Issue 1, 2019, Pages 25-44


Mohamad Ali Shah Hoseini; Ali Heidari; Seied Mohamad Aarabi; Sadegh Ghaderi Kangavari

Developing a Loyalty Model Based on the Customers’ Experience in Hotel Industry Using Grounded Theory Strategy

Volume 11, Issue 1, 2019, Pages 125-140


Jahanbakhsh Rahimi Baghmalek; Mohammad Haghighi; Seyyed Abolghasem Mira

Developing a Social Marketing for Insurance Companies

Volume 10, Issue 1, 2018, Pages 31-48


Reza Esmaeilpour; Meisam Ghasem Nezhad

Advertising through Social Media to Influence the Customers’ Willing

Volume 9, Issue 4, 2017, Pages 736-786


Taher Roshandel Arbatani; Ahad Mahmoudzadeh

Developing a Model to Provide an Integrated Solution in Parent Companies

Volume 9, Issue 3, 2017, Pages 507-526


Mostafa Razavi; Nima Mokhtarzadeh; Mahmood Ahmadpour; Mehran Salimi

Designing a Model for Higher Education Marketing in Iran

Volume 9, Issue 2, 2017, Pages 415-438


Ali Yasini; Abbasi Niku; Mohammad Taban; Yasanollah Purashraf

Providing a Model for Encouraging Consumer in Tehran to buy Iranian products (appliances product as case)

Volume 8, Issue 3, 2016, Pages 529-548


Abdorahman Ehsan; Mohsen Nazari; Tahmores Hasan Gholipoor; Mansour Samadi

Explanation of the commercial banking marketing strategy selection based on customer equity

Volume 8, Issue 1, 2016, Pages 47-72


Ali Divandari; Amirhossein Davodian; Mohsen Nazari; Azizollah Memariani

A strategic model of in-crisis firms’ turnaround process

Volume 6, Issue 3, October 2014, Pages 497-516


Hosein Rahman Seresht; Yahiya Hasas Yeganeh; Mirfayz Falah Shams; Mansour Irandoost

Developing and Explaining a Framework to Establish Customer Knowledge Management (CKM) in Private Commercial Banks in Iran

Volume 6, Issue 1, April 2014, Pages 41-66


Ali Divandari; Mahmoud Mohamadian; Mehdi Shami Zanjani; Ehsan Abedi

Requirements, necessities and mechanisms of knowledge commercializing in Management Schools / Faculties

Volume 2, Issue 4, March 2011

hakimeh hasangholipour; Arian Gholipour; Mahdi Mohammadi ghazimahaleh; Taher Roshandel Arbatani