Author = Taher Roshandel Arbatani
Identifying the consequences of digital storytelling-based customer engagement (CE) in social media in Tourism Industry

Articles in Press, Accepted Manuscript, Available Online from 08 January 2024


meysam ahmadnia; Taher Roshandel Arbatani; Abbas Nargesian; seyed mahdi sharifi; khabat derafshi

Developing an Adaptation Model for 34,000 Human Resources Processes Using Marketing Strategies

Volume 15, Issue 3, 2023, Pages 389-480


Taher Roushandel Arbatani; Bita Bani Hoseinian; Arian Gholipor; Tayebeh Abbasi

User Engagement with Brand and Value Co-creation in Media Platforms

Volume 14, Issue 3, 2022, Pages 379-400


Asadollah Bahagir; Taher Roshandel Arbatani; Somayeh Labafi

Providing a model of good e-governance in the online business environment of the insurance industry

Volume 13, Issue 4, 2021, Pages 864-885


Pedram Abdarzadeh; Taher Roshandel Arbatani; Masoud Keimasi; Seyed Vahid Aqili

Commercialization Model of the Electronic Sales Using the Grounded Theory

Volume 12, Issue 2, 2020, Pages 335-356


Manouchehr Ansari; Taher Roshandel Arbatani; Vahid Nasehifar; Sadaf Pourhosseini

Selecting Media Mix in Advertising Campaigns: The Insurance Industry

Volume 11, Issue 4, 2019, Pages 762-781


Taher Roshandel Arbatani; Tahmours Hasangholipour Yasori; Seyed Vahid Aghili; Ahmad Javadipour

Advertising through Social Media to Influence the Customers’ Willing

Volume 9, Issue 4, 2017, Pages 736-786


Taher Roshandel Arbatani; Ahad Mahmoudzadeh

A Model for Multi-sensory Marketing in Tourism Destination Branding

Volume 9, Issue 1, 2017, Pages 63-82


Mohammad Haghighi; Taher Roshandel Arbatani; Ahmad Roosta Roosta; Ali Salehi

Commercialization of Media Entrepreneurs' Digital Innovations

Volume 4, Issue 1, April 2012, Pages 71-88


Taher Roshandel Arbatani; Seyyed Mohammad Moghimi; Mohammad Gholi Minavand; Datis Khajeheian

Requirements, necessities and mechanisms of knowledge commercializing in Management Schools / Faculties

Volume 2, Issue 4, March 2011

hakimeh hasangholipour; Arian Gholipour; Mahdi Mohammadi ghazimahaleh; Taher Roshandel Arbatani

Designing Metrics for Measurement of Commercial Advertising on Audiences in IRIB

Volume 2, Issue 1, April 2010

Taher Roshandel Arbatani; Datis Khajeheian; Amir Aazami