نوع مقاله : مقاله علمی پژوهشی
نویسندگان
1 استادیار گروه مدیریت دولتی، دانشکدة مدیریت دانشگاه تهران، تهران، ایران
2 دانشیار گروه مدیریت بازرگانی، دانشکدة مدیریت دانشگاه تهران، تهران، ایران
3 کارشناس ارشد، مدیریت بازرگانی (گرایش بازاریابی)، دانشکدة مدیریت دانشگاه تهران، تهران، ایران
چکیده
کلیدواژهها
موضوعات
عنوان مقاله [English]
نویسندگان [English]
The study aimed to identify effective factors on the performance of JVs. Several researches were studied and some factors were identified, categorized and modeled. The model is tested through questionnaires distributed in JVs affiliated to IDRO and their public partners and also some of professional in the JV fields.
The idea of experts and then Alfa coronbakh is used to determine the validity and reliability of the questionnaire. The results are analyzed in SPSS and by Binomial test.
It shows that 3 factors “strategic directions”, “partner’s communication” and “managing Style” are the main factors determining the performance of a JV. Other effective factors on these 3 factors such as loyalty, reliability, handling and controlling power of partners, strategic motivations, etc. are also defined and their importance is investigated. (or is studied)
کلیدواژهها [English]