Journal of Business Management

Journal of Business Management

Keyword Index
A
  • Advertising A Survey of the Factors Affecting International Exhibition Center Branding (Case Study: Iran Fair) [Volume 3, Issue 3, 2011, Pages 71-90]
  • Affect Based Trust Survey the Effect of Personal Characteristics on Work Relations of Marketing & Sales Managers [Volume 3, Issue 1, 2011, Pages 57-130]
  • Albercht Model. Organizational Intelligence: Comparative Survey between Private and Governmental banks [Volume 3, Issue 3, 2011, Pages 131-146]
  • Allocation Gas Consumptions Forecasting in 5th Economic, Social& Political Development Plan Horizon [Volume 3, Issue 1, 2011, Pages 109-234]
B
  • Bank Organizational Intelligence: Comparative Survey between Private and Governmental banks [Volume 3, Issue 3, 2011, Pages 131-146]
  • BAV Comparing the strength of Iranian and foreign brands in terms of household appliances from customers' point of view in Guilan [Volume 3, Issue 2, 2011, Pages 41-60]
  • Benefit sought Benefit Sought Segmentation of Mobile Phone Market [Volume 3, Issue 2, 2011, Pages 115-132]
  • Benefit sought Assessing Encouraging Macro and Micro Policies of Entrepreneurship Development in Iran [Volume 3, Issue 2, 2011, Pages 133-148]
  • Big The Envisioned Future and formulating the vision of universities: The Cast Study Vali-e-Asr University of Rafsanjan [Volume 3, Issue 3, 2011, Pages 113-130]
  • Brand Comparing the strength of Iranian and foreign brands in terms of household appliances from customers' point of view in Guilan [Volume 3, Issue 2, 2011, Pages 41-60]
  • Brand Analyzing the Value Dimensions of Relationship Marketing and Brand Loyalty of Mobile Phones [Volume 3, Issue 2, 2011, Pages 149-172]
  • Brand credibility Investigating the Effect of Brand Credibility on Customer Loyalty and Behaviour in Hygienic Products [Volume 3, Issue 3, 2011, Pages 35-56]
  • Branding A Survey of the Factors Affecting International Exhibition Center Branding (Case Study: Iran Fair) [Volume 3, Issue 3, 2011, Pages 71-90]
  • Brand Knowledge Investigation of the Relationship between Brand Meaning-Creator Elements and Brand Knowledge, According to Customer Based Brand Equity (A Case Study of Bank Mellat) [Volume 3, Issue 4, 2011, Pages 75-92]
  • Brand Meaning Investigation of the Relationship between Brand Meaning-Creator Elements and Brand Knowledge, According to Customer Based Brand Equity (A Case Study of Bank Mellat) [Volume 3, Issue 4, 2011, Pages 75-92]
  • Brand Meaning-Creator Elements. Investigation of the Relationship between Brand Meaning-Creator Elements and Brand Knowledge, According to Customer Based Brand Equity (A Case Study of Bank Mellat) [Volume 3, Issue 4, 2011, Pages 75-92]
  • Brand performance A Model of Brand Performance in Food Industry [Volume 3, Issue 4, 2011, Pages 115-126]
  • Brand Strength Comparing the strength of Iranian and foreign brands in terms of household appliances from customers' point of view in Guilan [Volume 3, Issue 2, 2011, Pages 41-60]
  • Burnout Identification and Ranking Effective Factors on the Internet Shopping use of Fuzzy ANP [Volume 3, Issue 1, 2011, Pages 37-92]
C
  • Chain stores A Survey of the Impact of Store Image Dimensions on Retailer Equity of Chain Stores Customers (Refah, Shahrvand and Hyper Star) in Tehran [Volume 3, Issue 3, 2011, Pages 19-34]
  • Cognition Based Trust Survey the Effect of Personal Characteristics on Work Relations of Marketing & Sales Managers [Volume 3, Issue 1, 2011, Pages 57-130]
  • Cognitive mapping Modeling of Corporate Innovation in the Innsurance Industry through Cognitive Mapping Approach [Volume 3, Issue 1, 2011, Pages 91-198]
  • Competitive Advantage Measuring Relative Efficiency of Competitive Advantage Iranian Using Quantitative Porter Diamond Model, Comparing to Selective Countries - DEA approach [Volume 3, Issue 3, 2011, Pages 91-112]
  • Confirmatory Factor Analysis. The Envisioned Future and formulating the vision of universities: The Cast Study Vali-e-Asr University of Rafsanjan [Volume 3, Issue 3, 2011, Pages 113-130]
  • Consideration Set The Influence of Personality Traits on Consideration Set Size [Volume 3, Issue 1, 2011, Pages 143-302]
  • Consumer behavior Locus of Control and Word of Mouth Communication among Consumer [Volume 3, Issue 2, 2011, Pages 101-114]
  • Consumer behavior A Survey of the Impact of Store Image Dimensions on Retailer Equity of Chain Stores Customers (Refah, Shahrvand and Hyper Star) in Tehran [Volume 3, Issue 3, 2011, Pages 19-34]
  • Consumer behavior Developing a Model to Evaluating Effective Factors on Impulse Buying Behavior [Volume 3, Issue 4, 2011, Pages 127-140]
  • CRM Investigation of Implementing Relational Marketing for Costumer relationship in Hospitality Industry) Case Study: of Persian Palace hotel ( [Volume 3, Issue 2, 2011, Pages 23-40]
  • Customer Based Brand Equity Investigation of the Relationship between Brand Meaning-Creator Elements and Brand Knowledge, According to Customer Based Brand Equity (A Case Study of Bank Mellat) [Volume 3, Issue 4, 2011, Pages 75-92]
  • Customer Behaviour Investigating the Effect of Brand Credibility on Customer Loyalty and Behaviour in Hygienic Products [Volume 3, Issue 3, 2011, Pages 35-56]
  • Customer Loyalty Investigating the Effect of Brand Credibility on Customer Loyalty and Behaviour in Hygienic Products [Volume 3, Issue 3, 2011, Pages 35-56]
  • Customer Satisfaction Evaluation and Analysis of Effective Factors on Investors Satisfaction as Customers of Broker Firms in Tehran Stock Exchange (Case Study: Tehran, Isfahan and Yazd Regional Stock Exchanges) [Volume 3, Issue 2, 2011, Pages 61-80]
  • Customer Satisfaction Models. The Prediction of Customer Repurchasing Behavior (Case: An Internet Service Provider) [Volume 3, Issue 4, 2011, Pages 55-74]
D
  • Data Envelopment Analysis Pattern Design and Performance Evaluation of Branches of Banks and Financial Institutions (Case Study: Bank Qvamyn) [Volume 3, Issue 1, 2011, Pages 127-268]
  • DEA. Measuring Relative Efficiency of Competitive Advantage Iranian Using Quantitative Porter Diamond Model, Comparing to Selective Countries - DEA approach [Volume 3, Issue 3, 2011, Pages 91-112]
  • Demographic Variables Benefit Sought Segmentation of Mobile Phone Market [Volume 3, Issue 2, 2011, Pages 115-132]
  • Demographic Variables Assessing Encouraging Macro and Micro Policies of Entrepreneurship Development in Iran [Volume 3, Issue 2, 2011, Pages 133-148]
  • Depersonalization(DP) Identification and Ranking Effective Factors on the Internet Shopping use of Fuzzy ANP [Volume 3, Issue 1, 2011, Pages 37-92]
  • Discount Pricing Strategy Investigate the Choice of Pricing Strategies Based on Product Life Cycle (PLC) in Small House Appliance (Case Study: Pars Khazar Brand Meat Grinder Product Group) [Volume 3, Issue 3, 2011, Pages 147-168]
  • Dysfunctional Conflict Survey the Effect of Personal Characteristics on Work Relations of Marketing & Sales Managers [Volume 3, Issue 1, 2011, Pages 57-130]
E
  • Eases of Use. The Investigation of Effective Factors in Acceptance of Electronic Banking (Mellat Bank Case Study) [Volume 3, Issue 4, 2011, Pages 93-114]
  • Efficiency Measuring Relative Efficiency of Competitive Advantage Iranian Using Quantitative Porter Diamond Model, Comparing to Selective Countries - DEA approach [Volume 3, Issue 3, 2011, Pages 91-112]
  • Electronic banking The Investigation of Effective Factors in Acceptance of Electronic Banking (Mellat Bank Case Study) [Volume 3, Issue 4, 2011, Pages 93-114]
  • Electronic Commerce Identification and Ranking Effective Factors on the Internet Shopping use of Fuzzy ANP [Volume 3, Issue 1, 2011, Pages 19-54]
  • Emotional Exhaustion(EE) Identification and Ranking Effective Factors on the Internet Shopping use of Fuzzy ANP [Volume 3, Issue 1, 2011, Pages 37-92]
  • Energy Policy Making Gas Consumptions Forecasting in 5th Economic, Social& Political Development Plan Horizon [Volume 3, Issue 1, 2011, Pages 109-234]
  • Environmental attitudes The Relationship between Psychological Factors, Injunctive Norms and Green Consumer Behavior [Volume 3, Issue 1, 2011, Pages 143-302]
  • Environmental Conserving Behavior The Relationship between Psychological Factors, Injunctive Norms and Green Consumer Behavior [Volume 3, Issue 1, 2011, Pages 143-302]
  • Environmental Supporting Intent The Relationship between Psychological Factors, Injunctive Norms and Green Consumer Behavior [Volume 3, Issue 1, 2011, Pages 143-302]
  • Envisioned Future The Envisioned Future and formulating the vision of universities: The Cast Study Vali-e-Asr University of Rafsanjan [Volume 3, Issue 3, 2011, Pages 113-130]
  • External Locus of Control Locus of Control and Word of Mouth Communication among Consumer [Volume 3, Issue 2, 2011, Pages 101-114]
F
  • Food industries Status of Marketing Information System in Medium and Large Size Food Industries [Volume 3, Issue 3, 2011, Pages 1-18]
  • Forecast Gas Consumptions Forecasting in 5th Economic, Social& Political Development Plan Horizon [Volume 3, Issue 1, 2011, Pages 109-234]
  • Functional Conflict Survey the Effect of Personal Characteristics on Work Relations of Marketing & Sales Managers [Volume 3, Issue 1, 2011, Pages 57-130]
  • Functional Risk. The Influence of¬ Word of Mouth on Purchase of Local Made Cars (Case¬ Study: Samand from Iran Khodro Company in City of Isfahan) [Volume 3, Issue 3, 2011, Pages 57-70]
  • Fuzzy ANP Technique Identification and Ranking Effective Factors on the Internet Shopping use of Fuzzy ANP [Volume 3, Issue 1, 2011, Pages 19-54]
G
  • Gap analysis Evaluation and Analysis of Effective Factors on Investors Satisfaction as Customers of Broker Firms in Tehran Stock Exchange (Case Study: Tehran, Isfahan and Yazd Regional Stock Exchanges) [Volume 3, Issue 2, 2011, Pages 61-80]
  • Gap Analysis Model A Survay of Factors Influencing on ‎Tourism based on Expects and Conceptions and Gap Analysis (Case Study: Sareien Tourism City in Ardabili) [Volume 3, Issue 2, 2011, Pages 1-22]
  • Gas consumption Gas Consumptions Forecasting in 5th Economic, Social& Political Development Plan Horizon [Volume 3, Issue 1, 2011, Pages 109-234]
  • Global communication Studying Globalization Impacts on Trade Policymaking System of I.R. Iran [Volume 3, Issue 4, 2011, Pages 35-54]
  • Global competence Studying Globalization Impacts on Trade Policymaking System of I.R. Iran [Volume 3, Issue 4, 2011, Pages 35-54]
  • Global Governance Studying Globalization Impacts on Trade Policymaking System of I.R. Iran [Volume 3, Issue 4, 2011, Pages 35-54]
  • Green Consumer The Relationship between Psychological Factors, Injunctive Norms and Green Consumer Behavior [Volume 3, Issue 1, 2011, Pages 143-302]
  • Green purchase behavior The Relationship between Psychological Factors, Injunctive Norms and Green Consumer Behavior [Volume 3, Issue 1, 2011, Pages 143-302]
H
  • Hospitality Industry Investigation of Implementing Relational Marketing for Costumer relationship in Hospitality Industry) Case Study: of Persian Palace hotel ( [Volume 3, Issue 2, 2011, Pages 23-40]
I
  • Image Measuring Customer Perceived Service Quality with Market Sense Making Approach [Volume 3, Issue 4, 2011, Pages 1-18]
  • Impulse Buying Factors. Developing a Model to Evaluating Effective Factors on Impulse Buying Behavior [Volume 3, Issue 4, 2011, Pages 127-140]
  • Injection to Reservoirs. Gas Consumptions Forecasting in 5th Economic, Social& Political Development Plan Horizon [Volume 3, Issue 1, 2011, Pages 109-234]
  • Innovation Modeling of Corporate Innovation in the Innsurance Industry through Cognitive Mapping Approach [Volume 3, Issue 1, 2011, Pages 91-198]
  • Inssurance Industry Modeling of Corporate Innovation in the Innsurance Industry through Cognitive Mapping Approach [Volume 3, Issue 1, 2011, Pages 91-198]
  • Internal Locus of Control Locus of Control and Word of Mouth Communication among Consumer [Volume 3, Issue 2, 2011, Pages 101-114]
  • International Exhibition A Survey of the Factors Affecting International Exhibition Center Branding (Case Study: Iran Fair) [Volume 3, Issue 3, 2011, Pages 71-90]
  • Internet Shopping Identification and Ranking Effective Factors on the Internet Shopping use of Fuzzy ANP [Volume 3, Issue 1, 2011, Pages 19-54]
  • Iranian Hotels abroad Investigation of Implementing Relational Marketing for Costumer relationship in Hospitality Industry) Case Study: of Persian Palace hotel ( [Volume 3, Issue 2, 2011, Pages 23-40]
K
  • Keywords: Market segmentation Assessing Encouraging Macro and Micro Policies of Entrepreneurship Development in Iran [Volume 3, Issue 2, 2011, Pages 133-148]
L
  • Lecture & Congress Coliseum A Survey of the Factors Affecting International Exhibition Center Branding (Case Study: Iran Fair) [Volume 3, Issue 3, 2011, Pages 71-90]
  • Low Personal Accomplishment(LPA) Identification and Ranking Effective Factors on the Internet Shopping use of Fuzzy ANP [Volume 3, Issue 1, 2011, Pages 37-92]
  • Loyalty Analyzing the Value Dimensions of Relationship Marketing and Brand Loyalty of Mobile Phones [Volume 3, Issue 2, 2011, Pages 149-172]
M
  • Market-Focused Learning A Model of Brand Performance in Food Industry [Volume 3, Issue 4, 2011, Pages 115-126]
  • Marketing Capabilities A Model of Brand Performance in Food Industry [Volume 3, Issue 4, 2011, Pages 115-126]
  • Marketing Information Systems Status of Marketing Information System in Medium and Large Size Food Industries [Volume 3, Issue 3, 2011, Pages 1-18]
  • Market segmentation Benefit Sought Segmentation of Mobile Phone Market [Volume 3, Issue 2, 2011, Pages 115-132]
  • Market Sense Making Measuring Customer Perceived Service Quality with Market Sense Making Approach [Volume 3, Issue 4, 2011, Pages 1-18]
  • Mobile phone. Benefit Sought Segmentation of Mobile Phone Market [Volume 3, Issue 2, 2011, Pages 115-132]
  • Mobile phone. Assessing Encouraging Macro and Micro Policies of Entrepreneurship Development in Iran [Volume 3, Issue 2, 2011, Pages 133-148]
N
  • Non-petroleum Export Measuring Relative Efficiency of Competitive Advantage Iranian Using Quantitative Porter Diamond Model, Comparing to Selective Countries - DEA approach [Volume 3, Issue 3, 2011, Pages 91-112]
O
  • Operational Service Quality Measuring Customer Perceived Service Quality with Market Sense Making Approach [Volume 3, Issue 4, 2011, Pages 1-18]
  • Organisational Factors A Survay of Factors Influencing on ‎Tourism based on Expects and Conceptions and Gap Analysis (Case Study: Sareien Tourism City in Ardabili) [Volume 3, Issue 2, 2011, Pages 1-22]
  • Organizational Innovation. A Model of Brand Performance in Food Industry [Volume 3, Issue 4, 2011, Pages 115-126]
P
  • Parent company A Model for selecting control style or parenting style for subsidiaries companies by corporate parent from resource based view [Volume 3, Issue 2, 2011, Pages 81-100]
  • Parenting Style A Model for selecting control style or parenting style for subsidiaries companies by corporate parent from resource based view [Volume 3, Issue 2, 2011, Pages 81-100]
  • Penetrate Pricing Strategy Investigate the Choice of Pricing Strategies Based on Product Life Cycle (PLC) in Small House Appliance (Case Study: Pars Khazar Brand Meat Grinder Product Group) [Volume 3, Issue 3, 2011, Pages 147-168]
  • Perceived Quality Survey of the Impacts of Purchase Involvement on Acceptance of Brand Extensions in High and Low Products [Volume 3, Issue 4, 2011, Pages 19-34]
  • Perceived Relationship Effectiveness. Survey the Effect of Personal Characteristics on Work Relations of Marketing & Sales Managers [Volume 3, Issue 1, 2011, Pages 57-130]
  • Perceived Service Quality. Measuring Customer Perceived Service Quality with Market Sense Making Approach [Volume 3, Issue 4, 2011, Pages 1-18]
  • Performance Assessment Techniques. Pattern Design and Performance Evaluation of Branches of Banks and Financial Institutions (Case Study: Bank Qvamyn) [Volume 3, Issue 1, 2011, Pages 127-268]
  • Performance Evaluation Pattern Design and Performance Evaluation of Branches of Banks and Financial Institutions (Case Study: Bank Qvamyn) [Volume 3, Issue 1, 2011, Pages 127-268]
  • Performance Evaluation Models Pattern Design and Performance Evaluation of Branches of Banks and Financial Institutions (Case Study: Bank Qvamyn) [Volume 3, Issue 1, 2011, Pages 127-268]
  • Personality Trait The Influence of Personality Traits on Consideration Set Size [Volume 3, Issue 1, 2011, Pages 143-302]
  • PLS The Prediction of Customer Repurchasing Behavior (Case: An Internet Service Provider) [Volume 3, Issue 4, 2011, Pages 55-74]
  • Policymakers' behavior. Studying Globalization Impacts on Trade Policymaking System of I.R. Iran [Volume 3, Issue 4, 2011, Pages 35-54]
  • Porter Diamond Model Measuring Relative Efficiency of Competitive Advantage Iranian Using Quantitative Porter Diamond Model, Comparing to Selective Countries - DEA approach [Volume 3, Issue 3, 2011, Pages 91-112]
  • Price Bundling Strategy Investigate the Choice of Pricing Strategies Based on Product Life Cycle (PLC) in Small House Appliance (Case Study: Pars Khazar Brand Meat Grinder Product Group) [Volume 3, Issue 3, 2011, Pages 147-168]
  • Pricing Strategy Investigate the Choice of Pricing Strategies Based on Product Life Cycle (PLC) in Small House Appliance (Case Study: Pars Khazar Brand Meat Grinder Product Group) [Volume 3, Issue 3, 2011, Pages 147-168]
  • Product life cycle Investigate the Choice of Pricing Strategies Based on Product Life Cycle (PLC) in Small House Appliance (Case Study: Pars Khazar Brand Meat Grinder Product Group) [Volume 3, Issue 3, 2011, Pages 147-168]
  • Psychological Risk The Influence of¬ Word of Mouth on Purchase of Local Made Cars (Case¬ Study: Samand from Iran Khodro Company in City of Isfahan) [Volume 3, Issue 3, 2011, Pages 57-70]
  • Purchase Involvement Survey of the Impacts of Purchase Involvement on Acceptance of Brand Extensions in High and Low Products [Volume 3, Issue 4, 2011, Pages 19-34]
Q
  • Qualitative Modeling Modeling of Corporate Innovation in the Innsurance Industry through Cognitive Mapping Approach [Volume 3, Issue 1, 2011, Pages 91-198]
R
  • Ranking Identification and Ranking Effective Factors on the Internet Shopping use of Fuzzy ANP [Volume 3, Issue 1, 2011, Pages 19-54]
  • Relationship marketing Investigation of Implementing Relational Marketing for Costumer relationship in Hospitality Industry) Case Study: of Persian Palace hotel ( [Volume 3, Issue 2, 2011, Pages 23-40]
  • Relationship marketing Analyzing the Value Dimensions of Relationship Marketing and Brand Loyalty of Mobile Phones [Volume 3, Issue 2, 2011, Pages 149-172]
  • Repurchase Behavioral Model The Prediction of Customer Repurchasing Behavior (Case: An Internet Service Provider) [Volume 3, Issue 4, 2011, Pages 55-74]
  • Repurchase Index The Prediction of Customer Repurchasing Behavior (Case: An Internet Service Provider) [Volume 3, Issue 4, 2011, Pages 55-74]
  • Retailer Equity. A Survey of the Impact of Store Image Dimensions on Retailer Equity of Chain Stores Customers (Refah, Shahrvand and Hyper Star) in Tehran [Volume 3, Issue 3, 2011, Pages 19-34]
  • Retailing A Survey of the Impact of Store Image Dimensions on Retailer Equity of Chain Stores Customers (Refah, Shahrvand and Hyper Star) in Tehran [Volume 3, Issue 3, 2011, Pages 19-34]
S
  • Satisfaction The study of the Role of Effective Parameters in Services Quality on Key Customer Satisfaction of Public Banks in Karaj City [Volume 3, Issue 1, 2011, Pages 161-336]
  • Satisfaction A Survay of Factors Influencing on ‎Tourism based on Expects and Conceptions and Gap Analysis (Case Study: Sareien Tourism City in Ardabili) [Volume 3, Issue 2, 2011, Pages 1-22]
  • Service quality The study of the Role of Effective Parameters in Services Quality on Key Customer Satisfaction of Public Banks in Karaj City [Volume 3, Issue 1, 2011, Pages 161-336]
  • SERVQUAL Evaluation and Analysis of Effective Factors on Investors Satisfaction as Customers of Broker Firms in Tehran Stock Exchange (Case Study: Tehran, Isfahan and Yazd Regional Stock Exchanges) [Volume 3, Issue 2, 2011, Pages 61-80]
  • Similarity The Influence of¬ Word of Mouth on Purchase of Local Made Cars (Case¬ Study: Samand from Iran Khodro Company in City of Isfahan) [Volume 3, Issue 3, 2011, Pages 57-70]
  • Small Home Appliances Investigate the Choice of Pricing Strategies Based on Product Life Cycle (PLC) in Small House Appliance (Case Study: Pars Khazar Brand Meat Grinder Product Group) [Volume 3, Issue 3, 2011, Pages 147-168]
  • Stock exchange Evaluation and Analysis of Effective Factors on Investors Satisfaction as Customers of Broker Firms in Tehran Stock Exchange (Case Study: Tehran, Isfahan and Yazd Regional Stock Exchanges) [Volume 3, Issue 2, 2011, Pages 61-80]
  • Store Image A Survey of the Impact of Store Image Dimensions on Retailer Equity of Chain Stores Customers (Refah, Shahrvand and Hyper Star) in Tehran [Volume 3, Issue 3, 2011, Pages 19-34]
  • Strategic Brand Management Investigation of the Relationship between Brand Meaning-Creator Elements and Brand Knowledge, According to Customer Based Brand Equity (A Case Study of Bank Mellat) [Volume 3, Issue 4, 2011, Pages 75-92]
  • Supply Stability Gas Consumptions Forecasting in 5th Economic, Social& Political Development Plan Horizon [Volume 3, Issue 1, 2011, Pages 109-234]
  • Swait. Investigating the Effect of Brand Credibility on Customer Loyalty and Behaviour in Hygienic Products [Volume 3, Issue 3, 2011, Pages 35-56]
  • Sweeny Investigating the Effect of Brand Credibility on Customer Loyalty and Behaviour in Hygienic Products [Volume 3, Issue 3, 2011, Pages 35-56]
  • System Status of Marketing Information System in Medium and Large Size Food Industries [Volume 3, Issue 3, 2011, Pages 1-18]
T
  • Technical Service Quality Measuring Customer Perceived Service Quality with Market Sense Making Approach [Volume 3, Issue 4, 2011, Pages 1-18]
  • Technology Acceptance Model The Investigation of Effective Factors in Acceptance of Electronic Banking (Mellat Bank Case Study) [Volume 3, Issue 4, 2011, Pages 93-114]
  • The Connection Quality The Investigation of Effective Factors in Acceptance of Electronic Banking (Mellat Bank Case Study) [Volume 3, Issue 4, 2011, Pages 93-114]
  • Tourism A Survay of Factors Influencing on ‎Tourism based on Expects and Conceptions and Gap Analysis (Case Study: Sareien Tourism City in Ardabili) [Volume 3, Issue 2, 2011, Pages 1-22]
  • Trade policymaking Studying Globalization Impacts on Trade Policymaking System of I.R. Iran [Volume 3, Issue 4, 2011, Pages 35-54]
  • Transition Economies Developing a Model to Evaluating Effective Factors on Impulse Buying Behavior [Volume 3, Issue 4, 2011, Pages 127-140]
U
  • Usefulness The Investigation of Effective Factors in Acceptance of Electronic Banking (Mellat Bank Case Study) [Volume 3, Issue 4, 2011, Pages 93-114]
V
  • Value Designing and Measuring Native Scale for Value Creation in Iran Commercial Banks [Volume 3, Issue 1, 2011, Pages 1-18]
  • Value creation Designing and Measuring Native Scale for Value Creation in Iran Commercial Banks [Volume 3, Issue 1, 2011, Pages 1-18]
  • Value Creation in Banks Designing and Measuring Native Scale for Value Creation in Iran Commercial Banks [Volume 3, Issue 1, 2011, Pages 1-18]
  • Value Creation in Service Enterprises Designing and Measuring Native Scale for Value Creation in Iran Commercial Banks [Volume 3, Issue 1, 2011, Pages 1-18]
  • Value dimentions Analyzing the Value Dimensions of Relationship Marketing and Brand Loyalty of Mobile Phones [Volume 3, Issue 2, 2011, Pages 149-172]
  • Vision The Envisioned Future and formulating the vision of universities: The Cast Study Vali-e-Asr University of Rafsanjan [Volume 3, Issue 3, 2011, Pages 113-130]
  • Vivid Description The Envisioned Future and formulating the vision of universities: The Cast Study Vali-e-Asr University of Rafsanjan [Volume 3, Issue 3, 2011, Pages 113-130]
W
  • Welfare Facilities A Survey of the Factors Affecting International Exhibition Center Branding (Case Study: Iran Fair) [Volume 3, Issue 3, 2011, Pages 71-90]
  • Word of mouth The Influence of¬ Word of Mouth on Purchase of Local Made Cars (Case¬ Study: Samand from Iran Khodro Company in City of Isfahan) [Volume 3, Issue 3, 2011, Pages 57-70]
  • Word of mouth communication Locus of Control and Word of Mouth Communication among Consumer [Volume 3, Issue 2, 2011, Pages 101-114]